Road safety education is an important ingredient in improving road safety, reducing accidents, and fatalities from these accidents. IRF India had been focusing on promoting road safety education in India. As part of its efforts, IRF India has focused on road safety education for both adults and children. For adults, IRF India has produced a series of eight films to promote safe behaviour. These films cover cover topics such as the need to use seat belts, drinking and driving, use of mobile phones while