Firmly established as part of the road marking landscape on highways in Europe, USA and Australia, Geveko’s PREMARK preformed thermoplastic road marking is being increasingly used to help guide traffic in the North Africa, Middle East and Gulf regions. A recent example is the introduction of Persian words, a car symbol and an ETC logo to help guide the traffic and increase its flow at a toll station in Iran. Meanwhile in Ajman, in the United Arab Emirates, PREMARK is now used on horizontal speed limit signs