A group has united with a common aim, that roads must be maintained to save lives and money. The European Commission and national governments are being called upon to step‐up road maintenance standards by organisations, which represent consumers, road and vehicle industries, and safety bodies. The group comprises the Féderation International de l'Automobile (FIA), the European Road Federation (ERF), the International Road Transport Union (IRU) and the European Automobile Manufacturers’ Association (ACEA), a